The studio is named after the exoplanet Okka – a dwarf planet outside our solar system. Okka is made up of a strong core and many unique layers that make it unmistakable. That’s exactly how we see brands: as complex, living systems that radiate from the inside out, sharpen their identity, and build lasting connections.
A strong brand is more than just a logo – it’s a world of its own, with its own language, character, and unique gravity.
Okka Studio is a Berlin-based design studio specialising in branding, packaging and web design. Our approach is holistic: we dive deep into the core of a brand, analysing its values, target groups and vision to develop a visual identity that not only works today, but endures. After all, a brand doesn’t exist in isolated fragments – it’s a living, dynamic system that moves in balance between authenticity and transformation.
We live in a time where visual stimuli are omnipresent and attention spans are shrinking. Brands must not only stand out, but also provide orientation, build trust and create emotional resonance. A clear, well-considered visual language is key. Okka Studio stands for bold, strategic design that blends substance and aesthetics – whether in a corporate identity, packaging with tactile impact, or a digital product that intuitively guides and inspires.
Our projects are our galaxies – each with its own identity, unique challenges and creative solutions. We work with companies, start-ups and visionaries who have the courage to break new ground. Every brand deserves to create its own space – not to get lost in the crowd, but to find its own orbit.
Let’s create a brand that lasts – one that not only stands out, but creates resonance in minds, hearts, and the digital cosmos.
Work
Brand Strategy
Before anything can grow, it needs the right foundation. In the infinite expanse of the brand cosmos, new worlds don’t just appear by chance – they are shaped with intention. Okka Studio creates that space: a place where ideas take root, structures emerge, and strong brands are cultivated.
Brand development is more than creativity – it’s strategy, precision and foresight. Like a galaxy formed from many individual elements into one harmonious system, we bring together market analysis, audience insights and visual identity to create a cohesive brand universe. Our work begins at the core, where a brand’s essence lives, and grows outward layer by layer – until it finds its own orbit.
With a holistic approach to brand strategy, concept and design, we shape brands that not only stand out, but endure. We analyze markets, define target audiences, develop clear brand architectures and create identities rooted in strong ideas – authentic, distinctive and relevant. Because only when a brand grows from fertile ground can it truly thrive, unfold, and stand the test of time.
Our goal: not just to send brands on a journey, but to equip them with a clear course – so they can shine in their own orbit.
Brand Building
The origin of every brand lies at its core. This is where the energy simmers – the essence, the vision, the values. The core is unchanging, timeless, and defines who the brand truly is. But a strong core alone is not enough to be seen. For a brand to become visible, tangible, and impactful, it needs layers that shape it, carry it outward, and bring it to life.
Branding is the first of these layers. It is the visual and strategic shell that protects the core, gives it definition, and translates it into a clear form. A strong brand is both solid and fluid – grounded in a stable identity, yet flexible enough to adapt to shifting markets and audiences.
But branding alone is not the whole story. A brand reaches its full potential through consistent communication, emotional connection, and authentic experiences. Every touchpoint – whether visual, verbal, or interactive – amplifies its character and makes it resonate in people’s minds.
Only when all elements come together in harmony does a brand emerge that is not only recognized, but understood, appreciated, and loved. A brand that endures – because it is more than a product or service. It is a promise, a perspective, an identity.
Package Design
In today’s brand landscape, packaging is more than protection – it’s the first and most impactful point of contact between product and consumer. It carries the brand’s essence in visual, tactile and emotional form, shaping perception long before a product is used.
That’s why packaging design sits at the core of our strategic brand work. It’s where storytelling, identity and market positioning come together – creating a moment of connection that defines how the brand is seen and remembered.
Our approach begins with understanding the brand at its core and translating that into form, function and feeling. We focus on clear structure, consistent branding and a design language that balances aesthetic appeal with usability and sustainability.
We see packaging not as a final step, but as a starting point – a central touchpoint that activates the brand across every channel, from shelf to screen to hand.
User Interface
In today’s brand universe, identity extends seamlessly from the physical into the digital realm. This creates a second, equally defining layer – different, yet familiar. We navigate the online world almost as intuitively as the physical one. That makes it all the more vital for brands to be visible, present, and clearly positioned in the digital space.
Okka Studio translates brand identities into compelling digital experiences, creating online presences that drive recognition and relevance. In an age where a brand’s first interaction is often digital, the quality of that experience defines perception, trust, and long-term connection.
Our process begins with strategic analysis, forming the foundation for tailored web design. It’s not just about aesthetics – it’s about usability, intuitive navigation, and a clear brand message. A thoughtful digital presence ensures that businesses aren’t just found, but remembered and trusted.
Our goal is to position brands in the digital space with clarity, consistency and future-readiness – with a strong identity that resonates across every touchpoint.
Customer Experiences
Suns Care - Potluck - Vodka Grobatschow - Rotkäppchen - Moia - Otto Bock - Knut Hansen - Ron Piet - Hamburg Distilling Company - Spicebar - aacht - Feels like Yoga - Midtown Boardinghouse - The Offline Hotel - Bringoo - ChefsList - eos - Hammermühle - Happy Brush - Rotor - Studion Sintje - Superluminar - Youfreen - SecuBridge - _blaenk - Vivada - Terrabox - Bodenhelden - The Conservation Learning Academy - Symmetreat - Sarava - Takk - Klocke Media - Acao - Miracly - Only Fruits - Casa dei Fratelli - Doggle - Studio Panini - Hey Natural - Krombacher - Bitburger - Mangaroca - Patient Deutschland - dm - Rossmann - Flouré - Female Leadership Academy - Taci Maci - Cuccumella - b'holistic - Corny - Baileys - Lagnese
Sounds good?
Let’s take your brand to the next level – with clarity, distinction and long-term impact.
Get in touch for a non-binding discovery call – we’ll listen, ask the right questions, and create a tailored proposal just for you.
Okka Studio
Contact
hello@okk-studio.com
+49 (0) 151 175 577 00
@okka__studio
